Saga Personal Finance has announced the launch of two new savings accounts .
The products are the Saga One Year Eight per cent Guaranteed Equity Bond, and the new Saga Telephone Savings Account, which will offer an interest rate of six per cent gross.
Andrew Goodsell, chief executive of the firm, said: "Recent research commissioned by Saga shows that over 50s represent 45 per cent of all savers, yet they hold 70 per cent of all savings and investments in the UK.
"At Saga we understand that our customer's like a choice and never more so than when making important decisions about where to place their hard-earned savings."
He added that the firm already offers a wide selection of savings accounts, including the Saga Secure individual savings account and Saga Secure fixed-rate bonds .
Last week, research by Lloyds TSB revealed that 42 per cent of Britons have no savings accounts at all.




