Anyone looking to invest should keep an eye out for savings accounts that offer consistent performance.
That's the message from Moneyfacts.co.uk
Andrew Hagger, spokesperson for the company, said that some customers weren't getting the best value on their savings as they were sticking with savings accounts that offered short-term bonuses long after the high, introductory, savings rate had expired.
He said: "While we welcome the call from Nationwide BS this week for a voluntary code to warn customers when their short-term bonus is about to expire, we feel it is unlikely to receive sufficient support, certainly in the short-term.
"It is the apathy show by consumers who fail to switch their accounts when the bonus falls away, that help institutions to offer attractive short-term, headline grabbing, interest rates ."
A survey by Moneyfacts.co.uk revealed that two-thirds of the "consistent" savings accounts it highlighted were offered by building societies .
The National Savings and Investment Direct Isa was the top internet savings product.
And the Anglo Irish Bank took top spot for both notice and no-notice savings accounts.
Last week the BBC reported that Nationwide had criticised other banks and building societies for not making it clear when special rates on savings accounts were coming to an end.
Savings account holders 'should look for consistency'
Savings account holders 'should look for consistency'
Fri, 11 Jan 2008
Recommended links
Savings.co.uk for saving rates comparisonsSavings quick enquiry form
Savings deals of the day
Introduction to savings accounts
Types of savings accounts
Bonds or term accounts
Regular Savings Accounts
Types of ISAs
Legal and General ISA products
Savings account holders lose out to banks, expert claims
People expected to rebuild their savings
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