Britons have been reminded that while youngsters soon get bored of a toy or grow out of it, a savings product can help to secure their future for life.
High street savings provider Britannia has suggested that parents or grandparents open a savings account for a child, rather than the latest toy on the block.
In addition to helping to provide a solid foundation for the nipper's future, the company noted that its savings accounts come free with a Paint Your Own Pig - giving the best of both worlds.
While children may be happy with the pigmentations, parents should note that the savings vehicle comes with a "whopping" interest rate of 7.5 per cent.
Tim Franklin, managing director of member business, commented: "By opening a savings account and regularly putting away a few pounds, parents will be investing in their child's future and will see their money grow instead of disappear."
Secretary of state Ed Balls has recently noted that the government now provides free child care to most children thanks to a cash injection, part of its goal to lift children out of poverty by 2020.
Savings not just for Christmas
Savings not just for Christmas
Tue, 30 Oct 2007
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