Women find saving easier then going on a diet, new research has indicated.
Conducted by Engage Mutual Assurance, the study has found that women find saving money easier then losing weight or sticking to a healthy eating plan.
Women earn 30 per cent less than men on average according to figures from the Daily Mail, yet 67 per cent said they found it relatively easy to stick to a savings regime and 70 per cent claimed they can stick to a budget.
Marketing director at Engage Mutual Assurance Karl Elliott comments: "The good news from these results is that many Britons actually find saving as part of their day-to-day lives relatively easy."
Mr Elliot adds that saving can help people secure a future for themselves and their families and simple, accessible products and services can aid this process.
Families were found to be the demographic group who struggle to stick to a budget the most. Out of those questioned aged 35 to 44, 40 per cent are unable to save money long-term compare to a lower national average of 32 per cent.
Yesterday, Moneysupermarket.com warned savers that banks could be withholding millions of pounds worth of interest by being too slow to implement base rate changes for savings account holders.
Women find saving easier than dieting, research finds
Women find saving easier than dieting, research finds
Thu, 02 Aug 2007
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