Almost a quarter of ISA investors tend to invest in the first quarter of a new tax year, according to a new study.
Research from Invesco Perpetual shows that many savers who are looking to utilise their entire £7,000 ISA allowance should try to spread their investment.
Rick White, marketing director, Invesco Perpetual, says that small amounts invested over a period of time not only helps reduce the pressure on investors but can also help reduce the impact of the ups and downs of the stock market.
"Historically, when markets rally they often do so very quickly and individuals not already invested would need to act very quickly in order to benefit from any upturn, whilst those already investing and saving more each month will already be benefiting," he added.
One of UK's largest PEP and ISA providers, Invesco Perpetual, is asking customers to limit the risk involved with investments in the stock market by saving regularly.
It suggests saving either through monthly savings or phased investment options.




